How to Execute a Social Media Ads Strategy

The power of social media represents an almost unlimited opportunity to raise awareness of your business and increase visits to your website all for a fraction of the cost of traditional media channels.

Social media is an established and popular form of mass communication. According to industry commentators, the significance of online advertising has surpassed television and radio in value and impact since 2012. As people now use the Internet as a social platform, marketing can now be carried out on networking, forums and social bookmarking websites.

Our Social Media Ads Strategy and Implementation

Planning and Research

We’ll Plan and research to identify your most relevant audiences, according to your market.

Tone of Voice

Messaging and tone of voice that is tailored to each audience and campaign type, to ensure we’re speaking to the people who matter to your business.

Social Creative

Creative designs to ensure your ads are tailored to your brand and published to influence the call to action that you want.

Optimization and Testing

Ongoing optimization and testing, ensuring the best performing ads and copy are reaching the right audiences. This includes using Google Analytics and Facebook insights data for further audience analysis.

Reporting and Analysis

Analysis and reporting to ensure we have all of the data required to provide a full breakdown of your campaign performance.

Experienced team, delivering results

Social media advertising can be a timely investment for a business and it isn’t always easy to ensure your ads are shown in the right way or ad served correctly to the right audience.

Our team of social media experts have years of experience in researching, planning and creating innovative social campaigns that align with core business objectives to achieve fantastic results.

Social Ads Remarketing

Social ad remarketing enables you to serve ads to users based on their previous interactions with your business.

Paid social remarketing allows you to promote product-led ads to basket abandoners, offer discount vouchers to loyal customers or even share how-to videos to help your customers get the most from your products and promote brand advocacy.

We will employ our experience and expertise to create and run influential social media marketing campaigns for your business. Our campaigns utilize the unique influence that social media provides to meet your objectives and ensure that you maximize ROI.

Reach your potential customers in the medium they use the most.

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