Guinness Matchday, Live Football Viewing Experience in Eldoret
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- March 28, 2024
Guinness Matchday kicks off with an electrifying introduction, setting the stage for an unforgettable experience where football fans come together to celebrate their passion for the game. Fans will not only enjoy the thrill of watching live football but also revel in the shared experience of being part of a passionate football community, united by their love for the game and their favorite beverage. Guinness and its Matchday Committee, led by Chairman G-Money, are taking the epic live football experience on the road.
The journey begins this weekend in Eldoret at Baniyas Square, where fans will not only be able to absorb the matches on the biggest screens with the best of audio quality and top tier Football commentating but will also enjoy the tastiest of snacks paired with ice-cold Guinness and premier entertainment as well as the chance to showcase their football knowledge in the Clean Sheet Challenge where the winner will be flown to a live football match in the UK!
Guinness Matchday Trivia
Launched in November last year, Guinness Matchday brings together the most passionate football fans to celebrate the camaraderie and banter that makes football the nation’s heartbeat. On Guinness Matchday, Eldoret will transform into a vibrant football arena pulsating with energy as fans clad in their team’s colors flock together to immerse themselves in the matchday experience.
From pre-game rituals to post-match analyses, every moment is infused with excitement and anticipation. Beyond the confines of the stadium, Baniyas Square will become a lively hub where supporters will gather to share their passion for the beautiful game over pints of Guinness, exchanging stories of past victories and defeats.
Whether cheering for their favorite team or engaging in friendly debates with rival fans, Guinness Matchday fosters a sense of unity and belonging among football enthusiasts, transcending boundaries of age, gender, and background. It’s not merely about the outcome of the match, but the shared journey of emotions, triumphs, and setbacks that unites fans worldwide on every matchday.
Henrietta Reed, MarketingManager at Guinness Kenya at Kenya Breweries Limited (KBL) had this to say:
“As a brand, our passion for football mirrors that of our fans. We recognize that fans are the heartbeat of football – their unwavering passion, energy, and deep understanding of the game make the Kenyan football experience unique. That’s why we’re thrilled to spotlight the fans’ and give them the experience they deserve at this epic Guinness Matchday in Eldoret, the city of champions. From crystal-clear visuals and high-quality audio to comfortable seating and perfectly served ice-cold Guinness, we’ve left no stone unturned to ensure an unforgettable experience.”
Guinness Matchday Experience
In line with its commitment to making matchday a fan-driven experience, Guinness has brought back the Guinness Matchday committee, led by Chairman G-Money, to be the fans’ voice and help deliver an unmatched football experience in the City of Champions.
The Guinness Matchday committee serves as a conduit between the fans and the organizers, ensuring that the pulse of the supporters resonates throughout every aspect of the matchday festivities. With Chairman G-Money at the helm, the committee works tirelessly to incorporate fan suggestions, feedback and desires into the matchday agenda, ensuring that every detail, from pre-game activities to halftime entertainment, reflects the passion and enthusiasm of the football community.
Through collaborative efforts and unwavering dedication, the Guinness Matchday committee strives to elevate the matchday experience to new heights, creating memories that will be cherished by fans for years to come.
Guinness Matchday Entertainment
The event’s Chief Entertainment Officer, Lotan Salapei, has selected Kenya’s top musicians, including Ben Sol and Bien Aime, to ensure that fans enjoy the celebrations post-match. Director of Drinks Analysis Carol Radull is on top of making sure that the fans enjoy every moment of the action with a perfectly chilled Guinness and of course Nana Owiti, the Chief Snack officer promises the tastiest of delicacies at Baniyas Square.
With their expertise and dedication, this talented trio ensures that the post-match festivities are as memorable and enjoyable as the game itself, creating an all-encompassing experience that leaves fans eagerly anticipating the next matchday celebration.
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