Tusker Cider Dazzles at Blankets and Wine 2024 Festivals
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- April 12, 2024
KBL’s premium apple cider and Blankets and Wine Festival official beer partner Tusker Cider lit up the 2024 edition of the live music festival with a delightful consumer experience at Laureate Gardens at Moi Sports Centre Kasarani on April 7th.
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Tusker Cider: Nairobi’s Festival Elixir
Blankets and Wine delivered an incredible music and fashion festival, with attendees showing up festival-ready with their shukas and folding chairs, serving looks in true Nairobi fashion, and plenty of stop-and-stare moments.
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Boyband Vijana Barubaru kicked off the line-up with a set of their fan-favorite hit tracks before passing the mic to Wanavokali, who lit up the stage for the guest performer Nigerian RnB artiste Wurld. Fena Gitu delivered an ecstatic set joined by Okello Max, Kagwe Mungai, and Muthoni Drummer Queen (MDQ). Blinky Bill’s set left revelers soaked but not enough to dampen their spirits or Chris Kaiga’s electric set. Legend Eric Wainaina’s set was an absolute crowd favorite and highlight.
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Quenching the Tusker Cider fun
The Sunday festival was the first of a series of quarterly fetes by Blankets and Wine which is one of the biggest events in Kenya’s entertainment and social calendar offering attendees the opportunity to unwind and connect in a picnic-style showcase of music, fashion and food.
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Tusker Cider Brand Manager Brigid Wambua spoke at the event, saying,
“The event has been a resounding success. Our consumers brought their slay and we matched their vibe. Our intention was to bring a touch of our Tusker Cider sparkle to Blankets and Wine, and we delivered. Our consumers enjoyed the experience. We have absolutely loved partnering with Blankets and we look forward to curating even better experiences for our consumers on the next one.”
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And thanks to Tusker Cider
The consumers enjoyed free face beats by the Tusker Cider glam team, complimentary merchandise for every purchase of Tusker Cider 6 pack, complimentary blankets for those who wanted to enjoy the festival from the grounds, and a host of other experiences at the Tusker Cider lounge. The brand has been the official beer partner at the Blankets and Wine since 2023.
