Allison, a leading integrated marketing and communications agency, has announced the fifth edition of its renowned Future is Female Mentorship Program. This initiative, dedicated to supporting African female tech founders, has experienced significant growth since its inception in 2020.

A Strategic Partnership

The 2024 edition marks a new chapter with the inclusion of Salesforce Ventures Impact Fund as a key partner. This collaboration, building on the success of the previous year, aims to provide even greater support to female founders. Additional partners, including TechCabal, Africa Communications Week, and F6S, continue to play a vital role in the program’s success.

Call for Applications

The application window for the fifth edition is now open and will close on July 31, 2024. African female tech founders are encouraged to apply, with a particular focus on those operating in the health, education, finance, agriculture, sustainability, and women’s empowerment sectors. The successful female founders will be announced on Monday, August 19, 2024.

Comprehensive Mentorship

The program offers a comprehensive curriculum covering various aspects of PR and communications, including:

  • Creating a Communications Plan: Developing a strategic roadmap for effective communication.
  • Business Storytelling: Crafting compelling narratives to engage stakeholders.
  • Digital Marketing: Leveraging digital channels to expand reach and audience.
  • Media Relations: Building and maintaining relationships with journalists.
  • Personal Branding: Establishing a strong personal brand.

The mentorship program is delivered virtually, ensuring accessibility for founders across the continent.

Driving Impact and Recognition

Since its inception, the Future is Female Mentorship Program has received applications from founders in 37 African countries, demonstrating the significant demand for such initiatives.

The program has garnered recognition from leading publications, including Forbes, TechCabal, and PC Tech Magazine, elevating the profiles of participating founders.

By empowering African female tech founders, the Future is Female Mentorship Program is contributing to a more inclusive and equitable tech ecosystem. The program’s commitment to supporting women entrepreneurs is evident in its continued growth and impact.

Allison’s dedication to fostering female leadership in Africa’s tech industry sets a commendable example for other organizations. As the program enters its fifth year, it is poised to continue making a significant difference in the lives of aspiring female entrepreneurs.

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